ABOUT
L A È S S was founded to serve those who value discretion, clarity and intent.
We work with a limited number of clients each year, accepting requests selectively and by invitation only.
Each event is approached with care, restraint and a long-term perspective — never as a transaction, always as a considered commitment.
The approach
Request are accepted selectively and shaped in close dialogue, often beginning long before any formal planning takes place.
L A È S S operates as a single point of contact, overseeing both the strategic and creative direction while remaining closely involved throughout execution.
The process is deliberately contained, focused and responsive — allowing space for trust, discretion and considered decision-making at every stage.
SELECTIVITY & SCOPE
L A È S S undertakes a limited number of requests per year in order to maintain focus, continuity and discretion.
Work spans private, destination and institutional environments, with each engagement developed as a bespoke framework rather than a predefined structure.
Access is intentional, communication is direct, and outcomes are shaped quietly — without public visibility or standardized formats.
Lara Sim-Sjoe
CEO & Founder, L A È S S
L A È S S was established from a belief that the most meaningful work happens in trust, not exposure.
Experience, intuition and restraint guide every decision — allowing space for clients to remain present, protected and supported throughout the process.
What matters most is not scale, but alignment.
For selected inquiries, a private conversation may be initiated.n